POP UP #3: Melrose District | Tech-Enabled Activation Space
Located in the heart of the iconic Melrose shopping district, this is a premium retail activation space designed for the modern brand . The property's most distinguished feature is its unique fusion of digital and physical engagement: a high-impact, street-facing 5K panoramic LED screen paired with a flexible, tech-enabled interior showroom. This turnkey platform allows brands to capture the high foot traffic of Melrose Avenue and create unforgettable, measurable brand moments where street-level visibility becomes real-world interaction .
Key Specifications:
Property ID: POP UP #3
Location: Melrose District
Key Feature: High-Tech Activation Space with 5K Panoramic Exterior LED Screen
Layout: Flexible interior showroom with a 10-screen gallery viewing space, reception desk, and a back-of-house prep area.
Access: Street-level access on Melrose Avenue with expansive street-facing windows.
Core Amenities: 5K panoramic LED screen, 10 interior gallery screens, built-in speakers, WiFi, refrigerator, and restrooms.
Ideal Uses:
Film & Media: An ideal, camera-ready location for scenes set in a modern art gallery, high-tech retail store, or futuristic showroom. The exterior screen offers a powerful branding opportunity for any production.
Corporate & Brand: The ultimate venue for product drops, sample sales, influencer activations, and pop-ups . It's a purpose-built space designed to generate buzz and engage consumers in one of LA's most famous shopping corridors.
