A Strategic Guide to LA28: Securing Your Ideal Venue for Operations and Activations
For a National Olympic Committee, global sports federation, premier sponsor, or leading brand planning its LA28 presence, the logistical puzzle is immense.
Whether the goal is a high-impact product launch, an immersive brand activation, a viral pop-up, or a comprehensive performance hub for athletes, success depends on the seamless execution of complex operations. The search is on for more than just a venue; it's for a strategic home base.
Los Angeles is leveraging its world-class existing venues, creating distinct "Sports Parks" across the city in areas like Downtown LA and Inglewood. While the world's attention is on these official sites, the most critical work for your organization will happen in a private, controlled, and strategically located space.
This is where Buttercup Venues provides the solution. Our curated portfolio offers the specific platforms required to build a high-impact, private ecosystem that balances a dynamic program with critical operational needs.
The Buttercup Portfolio: A Platform for Every LA28 Need
We provide quality over quantity. Our collection is purpose-built for industry professionals, offering a range of properties that can be tailored to your exact LA28 objectives.
Warehouses: The Ultimate Blank Canvas
Our expansive warehouses are the ideal foundation for large-scale operations and activations. With high ceilings and raw, open floor plans, they offer limitless potential.
For Brands: This is the perfect stage for a major Experimental Immersive Experience, a large-scale Pop-Up, or a multi-day Brand Activation. The industrial aesthetic provides a flexible backdrop that can be completely transformed to fit your narrative.
For Delegations: A warehouse is the only space that can truly house an all-in-one performance hub. We can accommodate a custom build-out for indoor volleyball courts, dedicated zones for boxing or combat sports, and a full strength & conditioning facility. The scale also easily allows for a designated area for uniform and equipment operations (pick/pack, distribution, and alterations).
Lofts: The Stylish, Versatile Hub
Our collection of lofts in DTLA and Hollywood combines style with function, making them perfect for client-facing activities and content creation.
For Media & Hospitality: A loft is the ideal setting for a combined media center and hospitality lounge. Use one area for content production and interviews, and another as a sophisticated, modest lounge for family and guests.
For Product Launches: The curated design and stunning city views provide a production-ready backdrop for launching a new product to press and VIPs, creating an atmosphere of exclusivity and style.
Galleries: The Sophisticated Stage
For events that demand elegance and a cultural touchpoint, our gallery spaces offer a refined environment.
For Corporate Events: Host a high-impact keynote or an exclusive C-suite dinner surrounded by art. A gallery provides a turnkey, sophisticated atmosphere that stands in powerful contrast to the energy of the Games.
For VIP Hospitality: Create an unforgettable experience for top-tier clients and partners in a space that feels exclusive and cultured.
Curated Homes: The Private & Secure Retreat
For the utmost discretion and a residential feel, we offer a selection of private homes. These are not standard rentals; they are curated select homes chosen for their unique attributes, prime location, and architectural qualities.
For Executive Lodging & Meetings: These properties provide unparalleled privacy and safety for high-profile executives or diplomats, serving as a secure base for both lodging and confidential meetings.
For Intimate Hospitality: Host exclusive, high-touch dinners or intimate receptions in a unique and personal setting that feels like a private discovery, far from the public eye.
Furnished Offices: The Operational Command Center
For organizations that need a turnkey solution for their operational headquarters, our furnished offices are the answer.
For Operations: Establish your operations center instantly. These spaces are perfect for your core staff, logistics team, and as a central meeting point away from the public eye.
For Media: A furnished office can serve as a dedicated media hub for a broadcast partner or a brand's content team, providing a professional and quiet environment for recording and production.
Gyms: The Performance-Ready Solution
Our portfolio includes fully-equipped, private gyms that are ready for immediate use.
For Athletes: Secure a dedicated, private facility for your team's strength & conditioning and wellness services, including physio and recovery. This ensures your athletes have a controlled, exclusive environment to prepare and recover.
For Brands: A gym is the perfect venue for a fitness or wellness-themed brand activation, allowing you to host workouts, influencer events, or showcase products in an authentic setting.
